SHOKO - Artist
Art / Design / Painting / Drawing / Fashion / Music / Installation / Performance / Model
and so on...

SHOKO is a Japanese artist, born in Tokyo and now based in both London and Tokyo. She is the designer for her own fashion labels S for Shoko and Amitié.

SHOKO began working as an exclusive model for the mc Sister magazine at the age of 16. After graduating from Bunka Fashion College in Tokyo she moved to London where she obtained her BA in Graphic Design and Art at Central Saint Martins College of Art and Design and also went on to complete her MA in Communication Design at the same university.

SHOKO's artwork covers a broad creative spectrum including illustration, art installations, music, and performance art, with a special focus on drawing and painting. SHOKO has held numerous group and solo exhibitions in London and Tokyo and has collaborated with many fashion labels including agnès b. (Paris), Kate Spade New York (New York), and meli melo (London). She has designed advertisements for SHISEIDO 'The Ginza', posters for the London Underground, artwork for artists including Hideki Kaji, Kaela Kimura and ROLA. SHOKO regularly publishes illustrations in magazines such as ELLE, Figaro, NYLON, So-en, and NUMERO.

SHOKO made her debut as an artist in 2008 with the support of agnès b. through a collaboration in France where she participated in the agnès b. Artist T-shirt Project. The two T-shirts featuring her artwork were released worldwide and sold out on day one, and exhibitions of her work were held in two agnès b. galleries. In 2010, SHOKO collaborated over two seasons with sister label To b. by agnès b. during which time she participated in events and her artwork was featured on various items which all sold out.

In 2011, SHOKO released her first music album entitled When the sun will rise and held an exhibition of her work in the VACANT gallery in Tokyo. She also released her 7-inch single London my town in the same year and in 2012 Italian fashion label Red Valentino featured SHOKO's song In the darkish city for their campaign which was filmed by Tim Walker for their Autumn/Winter collection.

2012 also saw the release of SHOKO's first book, London Guide for Girls - THE LONDON BOOK (Bunka Publishing).

In 2013 SHOKO was asked by the New York fashion label Kate Spade Saturday to do a four-day live painting performance in the shop window of their Harajuku store - their first flagship store worldwide.

In 2015 SHOKO released a limited edition collaboration bag with London's luxury bag label meli melo - also loved by Catherine, Duchess of Cornwall - which became the talk of the fashion world when they sold out through pre-orders in both London and Tokyo on the day before the release.

SHOKO has been writing blogs on ELLE Online and So-en Online for over 10 years, and since 2015 she has a column in .fatale where she has interviewed senior figures in the industry including manga artist Momoko Sakura, singer Maki Nomiya and musician Atsushi Yanaka from Tokyo Ska Paradise Orchestra. In 2016 SHOKO started SHOKO's songbook on the web magazine memorandom, and she is currently in her 9th year of illustrating the regular astrology feature of the magazine Numéro TOKYO.

2015 was also the year in which SHOKO made her major debut with the release of her music album from avex entitled A Love Letter to London. The songs and music videos were produced by her work and life partner, musician Hideki Kaji. At the same time as the album release, SHOKO's London Fashion Style Book (DU BOOKS) was also published, and in January 2016, her 7-inch vinyl single Hope and Anchor was released in limited numbers.

In 2016, SHOKO launched her own fashion label in London - S for Shoko - a label of high quality items made from textiles featuring SHOKO's illustrations as well as beautiful colourful tweed materials produced in Europe. A new collection is announced every season and SHOKO has an atelier and shop in Higashi-Azabu, Tokyo.

In 2017, SHOKO's artwork was exhibited and sold in the main gallery of Tsutaya Bookstore's Daikanyama branch, and in both 2015 and 2017 SHOKO's Pop-up Store was part of the UK Exhibition Fair at Umeda Hankyu Department Store.

In 2018, at the suggestion of agnès b., SHOKO carried out a talk show with Anna Karina, the actress who has been a life-long inspiration for SHOKO. The show was held on 22 September, Anna Karina's birthday, at the agnès b. Ginza store in the presence of a crowd of fans.

In 2022, SHOKO launched a new clothing label Amitié which features detachable collars with blouses. Since 2018 the Isetan Shinjuku Department Store has been holding pop-ups featuring SHOKO's designs twice a year.

In the summer of 2022, SHOKO held her first workshop for children at the Isetan Shinjuku Department Store. It included sales of paintings and children's clothing and has attracted a lot of attention. In the future, while continuing to operate the labels S for Shoko and Amitié, SHOKO plans to continue her work as an artist across a wide range of activities including production, collaborations and music.

S for Shoko Website

Amitié Online Shop https://amitieamitie.official.ecs

SHOKO、東京出身。ロンドンと東京を拠点に活動するアーティストであり、ファッションブランド「S for Shoko」デザイナー。

16歳から雑誌「mc Sister」(婦人画報社) 専属モデルとして活動し、文化服装学院卒業後、渡英。セントマーティンズ・ロンドン芸術大学でグラフィックデザイン&アート科を卒業後、同大学院コミニュケーションデザイン修士課程修了。
アート作品は、ドローイング、ペインティングを中心に、イラスト、インスタレーション、音楽、パフォーマンス等様々な表現に及び、ロンドンと東京で数々のグループ展や個展を開催。パリのアニエスベー、NYのケイトスペード、ロンドンのmeli meloなど数々のファッションブランドとのコラボレーションや、資生堂ザ・ギンザロンドン地下鉄のポスターデザインなど広告アートワーク、ミュージシャンのCDジャケット、ELLE 、装苑、NYLON、Figaro、FRaU、Numeroなど、毎月ファッション雑誌や媒体へもイラストを提供している。

2008年フランスにてアニエスベーとコラボレーション、アーティストTシャツプロジェクトに参加し、アートワークを手掛けたTシャツ2型は全世界で発売され、初日に完売を記録、同時にアニエスベー・ギャラリー2箇所にて展覧会を開催。2010年は2シーズンを通して「To b. by agnès b.」とのコラボレーションでアートワークが数々の商品となり、イベントにも参加、商品の完売が続いた。

2011年、アートワークと音楽による初の作品集「When the sun will rise」をリリース、原宿のギャラリーVACANTにて個展を開催。同年7インチシングル「London my town」をリリース。またオリジナル楽曲が「レッド・ヴァレンチノ 」2011-12年秋冬コレクションのイメージビデオ(ティム・ウォーカー監督)に起用される。

2012年、初の著書「女の子のためのロンドン・ガイド〜THE LONDON BOOK〜」(文化出版局刊)を執筆。

2013年、NYのファッションブランド「ケイト・スペード サタデー」の世界第一号店である原宿のショーウインドウでライブ・ペインティングが4日間実施される。


ELLEオンライン装苑オンラインでブログを執筆、2015年よりハニカム「.fatale」では業界で働く先輩をインタビューする連載ページを持ち、2016年よりウェブマガジン「メモランダム」にて歌の連載「SHOKO's songbook」、雑誌「Nurero TOKYO」では2015年より毎号アストロジーのページにイラストを描いて8年目など、数々の連載ページを持つ。

2015年10月、avexよりCDアルバム「A Love Letter to London」でメジャーデビュー。同時に「SHOKOのロンドンファッション・スタイルブック 自分らしくいるための、おしゃれなセンスの磨き方」(DU BOOKS)を発売。2016年1月、7インチレコード「Hope and Anchor」を限定発売。

2016年はロンドンにて自身のファッションブランド「S for Shoko(エス・フォー・ショウコ)」をスタートさせ、オリジナルで描いたテキスタイルや、カラフルなツイード素材のアイテムをメインにして毎シーズンコレクション展開中。港区東麻布にアトリエ兼ショップを構える。




今後もブランド「S for Shoko」と「Amitié」を運営しながら、アーティストとして制作活動やコラボレーション、音楽活動など、多岐にわたる活動を展開予定。

S for Shoko ウェブサイト

Amitié ウェブショップhttps://amitieamitie.official.ecs


Cecil Collins Memorial Drawing Competition 2004, Overall winner, London

CANON Digital Creators Contest 2003
Digital Graphics / Illustration Division Bronze Award
Cecil Collins Memorial Drawing Competition 2004最優秀賞受賞 (イギリス)

デジタルグラフィックス / イラストレーション部門ブロンズ賞受賞


  • SHOKO for agnès b.!!!
  • SHOKO for agnès b.!!!
  • SHOKO for agnès b.!!!
  • SHOKO for agnès b.!!!
  • SHOKO for agnès b.!!! Feel the Warm Heart
"My Favourite Things" at TSUTAYA Daikanyama books gallery, Tokyo
Dates: 10th to 25th December 2016
Place: TSUTAYA Daikanyama books gallery, Tokyo
An exhibition features motifs on canvas and paper of things that SHOKO loves.

Dates: 23rd June to 30th June 2012
Place: KATA, TokyoA solo exhibition of presenting original drawings for her first book titled 'THE LONDON BOOK'

"When the sun will rise show" at VACANT, Tokyo
Dates: 24th February to 3rd March
Place: VACANT, Tokyo
A solo exhibition of presenting original drawings for her first album "When the sun will rise".

SHOKO for agnès b.
Feel the Warm Heart Exposition

SHOKO has produced illustrations, photographs and installed exhibitions in Tokyo and Kyoto,Japan, 2008.

At Mall Galleries, London, 2008
At the opening reception of these works, SHOKO recited on of her poems called, a breath.
Central Saint Martins MA degree show in London.

At Backhill, London, 2006
Central Saint Martins BA(Hons) degree show in London.

St Brides Library Exhibition 2006
A showcase of selected works by tutors in Central Saint Martins College of Art and Design. SHOKO's dissertation and the visual artwork "Feminism Through Art" selected for the show.

Undergraduate Direction 04/05
A showcase of selected works by students and graduates in Central Saint Martins College of Art and Design. SHOKO's typography work "Philip Glass CD booklet" selected for the show by tutors (Catherine Dixon and Phil Bains).

CANON Digital Creaters Contest Winning Artwork Exhibition 03/04
An exhibition of award-winning photographs was held in eight venues throughout Japan sponsored by CANON2016年12月10日〜25日
「My Favourite Things」
(代官山・蔦屋書店ギャラリー, 東京)


(KATA, 東京)

(代官山・蔦屋書店ギャラリー, 東京)
SHOKO メジャーデビューCD&書籍同時リリース記念エキシビジョン。新刊のために描き下ろしたイラストや写真の展示、ペインティング作品の展示販売。

「女の子のためのロンドン・ガイド -THE LONDON BOOK-」出版記念エキシビジョン(KATA, 東京)

When the sun will rise show (VACANT, 東京)
2011年2月23日リリースの音楽作品集「When the sun will rise」からの原画展示をメインに、インスタレーション形式での個展を開催。

SHOKO for agnès b.
「Feel the Warm Heart」展

ロンドン芸術大学院・卒業展 (Mall Galleries, ロンドン)

ロンドン芸術大学・卒業展 (Backhill, ロンドン)

St Brides Library グループ展 ロンドン

Undergraduate Direction 04/05 グループ展 ロンドン

CANON デジタルクリエーターズコンテスト受賞作品展
12月6日 東京・青山スパイラルホールを始めとし、日本全国8カ所にて1年間かけて展示。
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